In the SaaS Net Revenue Retention tree · Level 1
How Gross Revenue Churn is calculated
Churned MRR ÷ Start MRR
Recurring revenue lost to cancellations.
- Type
- Lagging
- Cadence
- Monthly
- Rolls up to
- Net Revenue Retention (NRR)
Driven by
Lagging indicator · Monthly
Gross Revenue Churn
Recurring revenue lost to cancellations.
Explore the full SaaS Net Revenue Retention KPI tree →
From library to execution
A KPI tree on paper is a plan. In KPI Fire it's a system.
Import any tree, assign metric owners, connect data, and launch improvement projects the moment a leading indicator drifts.
- Live scorecards & catchball
- Strategy deployment (Hoshin)
- Kaizen & project tracking
- Automated red/green alerts
- See KPI Fire in action